Decor Paper Market is Estimated to Witness High Growth Owing to Increasing Demand from Residential Construction Industry

Decor paper refers to papers that are extensively used for interior decoration purposes. It includes papers like wallpaper, gift wrap, wrapping paper and self-adhesive papers. Decor papers are widely used in residential and commercial construction for interior decoration. They enhance the aesthetic appeal of spaces and offer unique designs, textures and colors. Decor papers are durable, easy to install and require minimum maintenance. Increasing construction of residential and commercial buildings globally is fueling the demand for interior decor elements like decor papers.



The decor paper market is estimated to be valued at USD 4.42 Bn in 2024 and is expected to reach USD 6.25 Bn by 2031, growing at a compound annual growth rate (CAGR) of 5.1% from 2024 to 2031.



Key Takeaways



Key players operating in the decor paper market are LG Hausys, Ltd., Asheu, A.S. Création Tapeten AG, KOROSEAL Interior Products, Grand Textiles Co., Limited, The KIRTON Group, etc.



Rapid urbanization and rising disposable incomes in developing countries are driving the demand for decorated residential and commercial spaces. This presents lucrative opportunities for decor paper manufacturers to expand in developing Asian and Latin American markets.



Major Decor Paper Market companies are focusing on geographical expansion and enhancing their product portfolios through collaborations and acquisitions to gain a competitive advantage. For instance, LG Hausys acquired Caimi Brevetti to expand its presence in European wallpaper market.



Market Drivers



Growth in construction sector especially residential construction across regions like Asia Pacific, Europe and North America is a key factor driving the decor paper market. According to the Global Construction 2030 report, the global construction output is projected to grow by 85% to US$ 15.5 trillion by 2030. Substantial investments in infrastructure and residential projects will augment the demand for decor papers used for interiors.



Rising consumer spending on home decor and renovation, especially in developing nations is also fueling the sales of premium decor papers. Easy availability through online retail channels and innovative product offerings catering to current interior trends will continue to boost market revenues over the forecast period.

PEST Analysis



Political: Government regulations related to use of eco-friendly and sustainable packaging will impact the market. Regulations promoting reuse and recycle will positively influence the growth.



Economic: Fluctuation in global and regional economy impacting consumer spending will impact the demand for decor papers. Growth in construction and renovation activities driving demand.



Social: Growing interest in home decor and do-it-yourself activities is positively influencing the market. Social media promoting different decor ideas and trends further propelling the growth.



Technological: Advances in printing technology allowing for quality printing on papers. Development of specialty papers with features like moisture resistance, UV protection further expanding application areas.



Highly concentrated market

The Decor Paper market in terms of value is highly concentrated in North America and Europe. Both the regions jointly account for over 60% of the global market value. The developed markets in the US, UK, Germany, and France generate the maximum demand. The demand is driven by strong construction sector and high consumer spending on home decor and renovation.



Asia Pacific emerging as the fastest growing regional market



The Asia Pacific region is emerging as the fastest growing regional market for Decor Paper. Countries like China, India, Indonesia, and Vietnam are exhibiting strong growth owing to rising disposable incomes, growth in middle-class population, and increasing focus on home decor. Rapid urbanization and infrastructure development activities further supporting the market growth in the region over the forecast period.

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Ravina Pandya, Content Writer, has a strong foothold in the market research industry. She specializes in writing well-researched articles from different industries, including food and beverages, information and technology, healthcare, chemical and materials, etc.

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